Valuation toolbox

Explore tools to assess and communicate the benefits of agrobiodiversity

How can we better assess the value of agrobiodiversity and communicate its benefits to farmers, food businesses and consumers? The DIVINFOOD Valuation Toolbox brings together a selection of digital and non-digital tools designed to evaluate agricultural biodiversity, assess sustainability practices and support more informed food choices : 

1. Certifications & Labels

  • Beelong Eco-Score (Switzerland) –  Target: Food businesses, restaurants, consumers
  • Fenntartható Vendéglátóhely (Hungary) — Target: Consumers
  • KRAV Label (Sweden) — Target: Farmers, food businesses, consumers
  • Marchio collettivo (Italy) — Target: Farmers, citizens, regulators
  • mPmC Participatory Guarantee System (France) — Target: Food-chain professionals, consumers
  • The Organic Cuisine Label (Denmark) — Target: Restaurants, catering services, consumers
  • Planet-Score (France / EU) — Target: Consumers, food businesses

2. Consumer Apps

  • Open Food Facts (Worldwide) — Target: Consumers, citizens
  • BioValue App (Greece / EU) — Target: Consumers, citizens
  • Etiquettable (France) — Target: Consumers, citizens
  • WWF Food Calculator (Sweden) — Target: Consumers, restaurants, schools
  • Seasonal Food Guide (USA) — Target: Consumers, citizens
  • Tudatos Vásárló App (Hungary) — Target: Consumers, young people, citizens
  • Yuka (France / EU) — Target: Consumers

3. Information Platforms & Databases

  • Agrobiodiversity Index (International) — Target: Governments, companies, development organisations
  • Céréales locales / Cerealocales (France) — Target: Farmers, consumers, citizens
  • INCREASE Citizen Science App (Italy / EU) — Target: Citizens, gardeners, researchers
  • MyEasySpheres (France) — Target: Farmers, agricultural project operators, agri-food businesses
  • ProSpecieRara Sortenfinder & Karte der Vielfalt (Switzerland) — Target: Farmers, gardeners, consumers

4. Decision Support Tools

  • AGRIDEA Software & Knowledge Platforms (Switzerland) — Target: Farmers, agricultural advisers, public authorities
  • AgriToolkit (Hungary) — Target: Farmers, consumers
  • Eaternity Gastro (Switzerland) — Target: Restaurants, catering services
  • Good Fish Guide (Netherlands) — Target: Consumers, professional buyers, foodservice
  • Manger du Sens (France) — Target: Restaurants, catering services, consumers
  • Noé – Agricultural Biodiversity Indicators (France) — Target: Farmers, cooperatives, agri-food businesses
  • SeedLinked (USA / EU) — Target: Farmers, researchers, gardeners
  • SMART (Switzerland / International) — Target: Farmers, food companies, food-chain actors

1. Certification & Labels

Certification schemes and labels that recognise sustainable agricultural practices, biodiversity conservation and responsible food production.

  mPmC Participatory Guarantee System (France) 

The mPmC Participatory Guarantee System is a collaborative evaluation framework co-developed by mes Producteurs mes Cuisiniers and INRAE within DIVINFOOD. It brings together producers, processors, retailers, restaurants and other food-chain actors to assess practices through peer evaluation and collective learning. Its technical standard explicitly integrates all six DIVINFOOD Biodiversity Use Criteria, alongside transparency, environmental and ethical requirements. The system includes a charter, technical standards and evaluation procedures. Developed in prototype form in 2026, it is intended to support a participatory label for sustainable local food chains.

Beelong Eco-Score / Beelong Calculator (Switzerland)

Beelong is a Swiss sustainability assessment system that evaluates the environmental impacts of food products, recipes and menus. Using life-cycle-based methods, it considers several environmental dimensions, including biodiversity, climate, water use and production practices. The tool is particularly relevant for restaurants, catering services and food businesses seeking to understand and improve the environmental performance of their food offerings. Rather than directly monitoring biodiversity, Beelong provides an assessment of the environmental impacts associated with food choices.

Fenntartható Vendéglátóhely  (Hungary)

Fenntartható Vendéglátóhely is a Hungarian certification scheme developed by the Felelős Gasztrohős Foundation to recognise restaurants and catering businesses committed to sustainable practices. Its three certification levels encourage continuous improvement in areas such as waste management, energy and water efficiency, sustainable sourcing and environmentally responsible operations. Participating businesses receive support in improving their practices and communicating their commitments. The scheme helps hospitality professionals assess and demonstrate their sustainability efforts, although it does not specifically measure agricultural biodiversity.

KRAV Label (Sweden)

KRAV is a Swedish organic certification scheme that applies requirements extending beyond EU organic regulations. Its standards address several sustainability dimensions, including animal welfare, climate impact, chemical use and nature conservation. Through independent certification, KRAV provides consumers with information about the production practices behind labelled food products. Although it supports agricultural practices that can contribute to biodiversity conservation, it does not directly measure biodiversity through dedicated ecological indicators.

Marchio collettivo “Agricoltore allevatore custode dell’agrobiodiversità” (Italy)

The Italian collective trademark Agricoltore allevatore custode dell’agrobiodiversità recognises farmers and breeders involved in conserving agricultural and food biodiversity. Managed by the Italian Ministry of Agriculture, the trademark is intended for registered custodians of specific species, varieties or breeds included in Italy’s National Biodiversity Registry. It provides a means of recognising and communicating their contribution to agricultural biodiversity conservation.

The Organic Cuisine Label (Denmark)

The Organic Cuisine Label is a Danish public certification scheme recognising restaurants, catering services and other foodservice establishments according to the proportion of organic ingredients they use. Establishments can obtain bronze, silver or gold certification, depending on their level of organic purchasing. The label provides a straightforward way for consumers to identify foodservice businesses committed to organic sourcing. Although it does not directly assess biodiversity, it supports production and consumption practices associated with organic agriculture.

Planet-Score (France / EU)

Planet-Score is an environmental rating system designed to communicate the environmental impacts of food products. Building on life-cycle assessment data and complementary environmental indicators, it considers dimensions such as climate, biodiversity, pesticides and agricultural production practices. Its consumer-facing label aims to make complex environmental information easier to understand and compare. For food businesses, it provides a framework for evaluating and communicating environmental performance, including aspects related to agricultural biodiversity and production methods.

2. Consumer apps

Mobile applications that help consumers understand food products, discover diverse ingredients and make informed purchasing decisions.

 Open Food Facts (International)

Open Food Facts is a collaborative food database and mobile application that allows consumers to access detailed information about packaged food products by scanning their barcodes. Within DIVINFOOD, its ingredient database was extended to recognise neglected and underutilised crops. A dedicated biodiversity information panel now identifies relevant ingredients and explains their contribution to agricultural biodiversity. By incorporating all six DIVINFOOD Biodiversity Use Criteria into consumer information, the application helps make the benefits of crop diversity more visible during purchasing decisions.

BioValue App (Greece / EU)

The BioValue App was developed within the European BIOVALUE project (a DIVINFOOD’s “sister project”) to promote nutritional biodiversity and encourage the consumption of diverse plant species. Through recipe sharing and recommendations, it introduces consumers to lesser-known and underutilised ingredients and provides practical inspiration for incorporating them into everyday meals. Its community-oriented approach encourages users to explore food diversity and exchange culinary knowledge. Rather than measuring biodiversity directly, the application supports awareness and the practical use of agricultural biodiversity.

Tudatos Vásárló — Conscious Consumer App (Hungary)

The Conscious Consumer App is a Hungarian application developed by Tudatos Vásárlók Egyesülete to support healthier and more sustainable food choices. Within DIVINFOOD, its food-label scanning functionality was enhanced to recognise neglected and underutilised crops. When these ingredients are detected, the application provides positive messages encouraging consumers to explore more diverse diets. It also offers recipes and information about sustainable food choices, connecting biodiversity awareness with practical everyday purchasing and cooking decisions.

Seasonal Food Guide (USA)

The Seasonal Food Guide is a consumer information application designed to help users identify fruits, vegetables, herbs and other foods that are seasonally available in their region. By providing information about seasonal produce, it encourages purchasing decisions that reflect local growing conditions and agricultural cycles. The guide can help consumers discover a wider range of seasonal ingredients and explore alternatives to commonly available products. It is primarily an educational tool rather than a system for directly measuring biodiversity.

Etiquettable (France)

Etiquettable is a French application that helps consumers make more sustainable food choices. It provides information about seasonal ingredients, responsible food consumption and the environmental impacts of different foods, alongside recipes and practical recommendations. The application combines educational content with tools supporting everyday purchasing and cooking decisions. Although it does not offer a dedicated biodiversity assessment methodology, it can help consumers explore food choices that are more closely connected to seasonality, local production and environmental sustainability.

Yuka (France / EU)

Yuka is a mobile application that allows consumers to scan food and cosmetic products to obtain simplified assessments of their characteristics. For food products, its evaluation focuses primarily on nutritional quality, additives and organic certification, accompanied by recommendations for alternative products. Its barcode-scanning interface makes product information accessible during shopping. Although Yuka does not specifically evaluate agricultural biodiversity, it provides an example of how product assessment systems can translate complex information into understandable consumer guidance.

3. Information Platforms & Databases

Online platforms and databases providing information on agricultural biodiversity, crop diversity, conservation initiatives and sustainability performance.

Agrobiodiversity Index (International)

The Agrobiodiversity Index is an assessment framework designed to measure and track agricultural biodiversity across food and agricultural systems. It provides information that can help governments, businesses and development organisations understand how biodiversity is integrated into agricultural production and food systems. By bringing together indicators related to agrobiodiversity, the index supports monitoring, policy development and strategic decision-making. It contributes to identifying opportunities for improving biodiversity conservation, food-system resilience and the sustainable use of agricultural resources.

Céréales locales — Cerealocales (France)

Cerealocales is an open-source information platform dedicated to local cereal varieties and the sharing of knowledge about their cultivation, characteristics and uses. It connects information relevant to farmers, researchers, agricultural advisers and other stakeholders interested in cereal diversity. By making knowledge about local varieties more accessible, the platform supports their conservation and continued use within agricultural and food systems. It provides a resource for exploring cultivated biodiversity and exchanging practical information about local cereals.

INCREASE Citizen Science App (Italy / EU)

The INCREASE Citizen Science App is a participatory research application developed within the European INCREASE project. It invites citizens to grow different legume varieties, including beans, chickpeas and lentils, and record observations about their characteristics and performance. The collected information contributes to scientific research on plant genetic diversity and the conservation of cultivated crops. By involving citizens directly in data collection, the application connects biodiversity research with practical cultivation and increases public awareness of agricultural diversity.

MyEasySpheres (France)

MyEasySpheres is an environmental monitoring, reporting and verification platform developed by MyEasyFarm. It supports the collection and management of data on regenerative agricultural practices and their environmental performance. The platform addresses several sustainability dimensions, including soil health, carbon sequestration, water management and biodiversity-related indicators. It enables agricultural stakeholders to document and monitor environmental outcomes associated with their activities. Its primary function is environmental data management rather than providing a standalone methodology for measuring biodiversity.

ProSpecieRara — Sortenfinder & Karte der Vielfalt (Switzerland)

ProSpecieRara provides two complementary digital resources dedicated to preserving and promoting traditional agricultural diversity. Sortenfinder is an online database containing information about thousands of historic and rare crop varieties, including their characteristics and sources of seeds or planting material. Karte der Vielfalt is an interactive map showing where ProSpecieRara products and conservation initiatives can be found in Switzerland. Together, these tools help users discover, compare and access traditional varieties while supporting the conservation and continued use of cultivated biodiversity.

4. Decision Support Tools

Assessment frameworks and practical tools that help farmers, food businesses and other stakeholders evaluate sustainability and make informed decisions.

AGRIDEA Software & Knowledge Platforms (Switzerland)

AGRIDEA develops advisory resources, software and knowledge platforms supporting farmers and agricultural advisers in Switzerland. Its tools help users assess farm activities, plan management decisions and evaluate agricultural performance. They include economic decision-support applications and systems for recording agri-environmental data. AGRIDEA also contributes to agricultural biodiversity knowledge and environmental monitoring initiatives. These resources support informed farm management and can help agricultural stakeholders understand the economic and environmental implications of different production practices.

AgriToolkit (Hungary)

AgriToolkit is an online farm sustainability assessment tool designed to help farmers evaluate their environmental practices. Through a structured questionnaire, users assess different aspects of farm management, including crop production, irrigation, energy use and biodiversity conservation. The tool also considers agricultural diversity, including the cultivation of different species and varieties, underutilised crops and traditional landraces. Its weighted assessment system provides an overview of farm-level environmental performance, helping farmers identify strengths and opportunities for improvement.

Eaternity Gastro (Switzerland)

Eaternity Gastro is a Swiss decision-support platform designed to help restaurants and catering services assess the environmental impacts of their meals and menus. It provides information about indicators such as greenhouse gas emissions, land use and water consumption, allowing foodservice professionals to compare recipes and identify opportunities for improvement. By integrating environmental information into menu planning, the platform supports more sustainable purchasing and culinary decisions. Biodiversity is addressed indirectly through broader environmental indicators rather than through a dedicated biodiversity assessment.

Good Fish Foundation — Good Fish Guide (Netherlands)

The Good Fish Guide, developed by the Dutch Good Fish Foundation, helps consumers and professional buyers make more sustainable seafood choices. It evaluates fish and seafood products according to environmental sustainability criteria, including fish-stock conditions, fishing methods and impacts on marine ecosystems. Products are classified using a colour-coded system that communicates their sustainability status. Although it focuses on marine biodiversity rather than agricultural biodiversity, the guide illustrates how environmental assessments can inform purchasing decisions and encourage more responsible food consumption.

Manger du Sens (France)

Manger du Sens is a French digital platform that provides information about the environmental, health and social dimensions of food. Designed for foodservice professionals and consumers, it supports awareness of sustainable food choices and encourages reflection on the impacts of food production and consumption. Its information resources can help restaurants and catering services communicate their sustainability commitments. Rather than carrying out direct biodiversity measurements, the platform addresses biodiversity indirectly through broader communication about responsible food systems.

Noé — 14 Agricultural Biodiversity Indicators (France)

Developed by the French environmental organisation Noé, this assessment framework brings together 14 indicators designed to evaluate agricultural biodiversity. It considers both agricultural practices that influence biodiversity and indicators describing the actual state of biodiversity in farming environments. Standardised field protocols help agricultural stakeholders collect information and monitor changes over time. The framework is particularly relevant for farmers, cooperatives and agri-food organisations seeking to better understand the relationship between agricultural management practices and biodiversity conservation.

SeedLinked (USA/EU)

SeedLinked is a collaborative plant-breeding and variety-evaluation platform that allows farmers, researchers and gardeners to assess crop varieties under real growing conditions. Participants can collect and share observations about characteristics such as plant performance and adaptation to local environments. By combining data from multiple growing locations, the platform supports collaborative research and the identification of locally adapted varieties. It contributes to the evaluation and continued use of cultivated plant diversity, particularly through participatory variety trials and data sharing.

SMART — Sustainability Monitoring and Assessment RouTine (Switzerland / International)

SMART is a sustainability assessment framework developed by the Research Institute of Organic Agriculture (FiBL). Based on the FAO’s Sustainability Assessment of Food and Agriculture Systems guidelines, it evaluates farms and food businesses across environmental, social, economic and governance dimensions. Its structured methodology helps organisations identify sustainability strengths, assess areas requiring improvement and compare performance. Biodiversity is considered within its broader environmental assessment framework. SMART is an evaluation and decision-support tool rather than a certification scheme or consumer-facing label.

Back to top

DIVINFOOD - Subscribe to our newsletter

* indicates required

Please select the box below if you would like to hear from us via email with our latest news and updates.

You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing.

Learn more about Mailchimp's privacy practices.

If you want to access / modify / delete the data we collect for our newsletter (email adress, first name, last name), feel free to contact us at the adress contact@divinfood.eu

Intuit Mailchimp